The Sly Fox Team


Heather Armstrong

Managing Partner

Lake Rat. Mom. Friend of the elderly. Photographer. Sports lover. Talker. Entrepreneur. Tennis player. Care giver. Seeker of balance. Exerciser. Analyst.

Years in the industry?  22
What do you want to be when you grow up?  This changes quite often (my husband would tell you that I have a new idea at least once a month), but right now I want to open (and run) a preschool in an elderly living facility. It’s called intergenerational learning and it is human connection at its finest. Or flip houses. Or start a consulting company that specializes in employee engagement. Or be a child lifestyle photographer. Or be a mailman (only on pretty weather days though).
Favorite destination?  My grandmother’s lake house, followed closely by Costa Rica and Colorado.
Who or what inspires you?  I’m so easily inspired! What – Quotes, books and movies really do it though. It’s one of the few times that my mind is quiet and I can think about what I am seeing or reading and analyze how it applies to my world. Who – Glennon Doyle Melton, Simon Sinek and my kids. It seems so simple but those two mentors understand and communicate that if you are honest, kind and genuine, people connect with one another and positive things get done/happen! My kids remind me how important it is to be the best person I can be every single day.
Your rock star tour name? (The + your favorite hobby/craft + your favorite weather phenomenon + Tour) The Tennis Sunshine and 77 Tour

Johnathan Daake

Brand Solutions Director, Experiential

 

World Explorer. Devoted Friend. Life Experimenter. Underdog Champion. Excitement Craver. Authentic. Photographer. Indie Movie Fanatic. Practice What Preach. Mama’s Boy.

 

Years in the industry? 20
What do you want to be when you grow up? Photojournalist, helping those without a voice speak. Heading up Bill and Melinda Gates charitable foundation, getting paid to make others’ lives better. Content.
Favorite destination? Any gay cruise ship in the Mediterranean, Lisbon, Berlin, Madrid, my parent’s home.
Who or what inspires you? My mother. She is the strongest person I know, and has survived a lot of personal adversity, including cancer. She loves unconditionally and always supports any decision or life path I have taken. She is a role model on how to approach life.
Your rock star tour name? (The + your favorite hobby/craft + your favorite weather phenomenon + Tour) The Photography Sunshine Tour



Jennifer Farquhar

Brand Solutions Director, Out-of-Home

 

Mommy. A Yankee turned Texan/San Franciscan living in Dallas. Lover of shoes, running, reading, good food, wine, my family/friends, dogs, weather.

 

Years in the industry? 18
What do you want to be when you grow up? Meteorologist or shoe designer
Favorite destination? San Francisco, my absolute favorite city to explore and enjoy food.
Who or what inspires you? My family and friends. Being surrounded by my favorite people and their unconditional love and support motivates me.
Your rock star tour name? (The + your favorite hobby/craft + your favorite weather phenomenon + Tour) The Running Storm Tour

Beth Gardenhire

Brand Solutions Director, Business Development

 

Wife. Friend. Sunrise enthusiast. Animation geek. Welder. Lover of science. Supporter of underdogs. Question asker. Curious soul.

 

Years in the industry?  20+
What do you want to be when you grow up? Geologist – I like rocks!
Favorite destination? Belize
Who or what inspires you? Neil deGrasse Tyson. He can take complicated subjects and explain it in a way for all to understand, and in a humorous manner. Stephen Hawking, who shows that we should not let challenges stop our forward progress. I also find beauty in everyday objects – geometric shapes, old rusty metal, abstract and repetitive patterns.
Your rock star tour name? (The + your favorite hobby/craft + your favorite weather phenomenon + Tour) The Welding Sunrise Tour



Michelle Langston

Brand Solutions Director, Experiential

 

Okie. Mom. Film fanatic. Appreciator of words, great stories and good beer. Photog. Wanderer. Traveler. Firefly catcher. Possible nerd.

 

Years in the industry? 25
What do you want to be when you grow up? World traveler, photojournalist, writer, curator of life stories, art therapist, Master Tequilera.
Favorite destination? Road trips, New Orleans, the Inn at Price Tower in Bartlesville, OK, anywhere with my kids, and movie theaters (which feel like my second home).
Who or what inspires you? Brandon Stanton of Humans of New York, for following a dream, being an agent of change, and for telling compelling stories that deserve and need to be heard. Music, film, art and artists inspire me. Tell me a good story and I’m all in.
Your rock star tour name? (The + your favorite hobby/craft + your favorite weather phenomenon + Tour) The Literary Lens(wo)man Lightning Tour

Hollis Roberts

Brand Solutions Operations Director

 

Wife. Mom. Early Riser. Amazon Addict. Inspirational Quote Connoisseur. Scrabble Champion. Efficiency Guru.

 

Years in the industry?  10
What do you want to be when you grow up?  Academic Advisor or Guardian Ad Litem
Favorite destination? Sanibel Island, FL
Who or what inspires you, and why?  Glennon Doyle, Founder of Momastry. Her raw honesty and ability to inspire millions of women to show up for each other amazes me. She proves day after day that love wins.
Your rock star tour name? (The + your favorite hobby/craft + your favorite weather phenomenon + Tour) The Girls Night Breeze Tour